No Crap Vision was born from a celebrity calibration gone wrong. Out of the chaos, we built a program where the community—not celebrities or influencers—decides what gets sold and shared. For too long, outsiders have dictated what we “need,” shaping our tastes, our kids, and our lives. Enough.
Our first product, No Crap Coffee, was an instant success. And this is just the beginning. We have plans to launch several more product lines—each aimed squarely at the celebrity and influencer machine and the millions they try to control. And make no mistake: we will not back down.
Join us as we reclaim control. Follow the journey of No Crap Vision as we take back reality, build for the people, and destroy the hype machine once and for all.
Recent Investments
No Crap Coffee
No Crap Coffee : The Women’s Batch
No Crap Chocolate
No Crap Coffee : The Women’s Batch - Scorched Earth Limited Edition
No Crap Vision - Warrior Merchandise
No Crap Coffee : The Mens Headache Batch - Just beans for Men
No Crap Coffee : The Futuristic Wasteland Batch - Coffee for Badass Women
No Crap Coffee : Beans for the Beach Community
No Crap Coffee : The Beach Community Batch - KING CRAB Cheeky Beans
Upcoming and proposed Investments
Coffee machines.
Tequila.
Yoga studios.
Venture capital.
We’re not entering industries —
we’re taking them back.
Every space we move into has been inflated, distorted, and sold out by celebrities and megacorps pushing overpriced, inferior products to the very people who built those markets.
We don’t play that game.
No endorsements.
No inflated margins.
No manufactured hype.
Just real products — priced for real people.
This isn’t diversification.
This is correction.
From the first cup of coffee
to the last dollar invested —
the community comes first.
We’re not picking one lane.
We’re taking the whole road back.
Join the uprising.